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No tricky wrapping, no escaping arms - just a gentle zip-up cocoon that mimics the feeling of being held, helping your baby feel calm, settled, and ready for sleep. Why You'll Love it: Made for Sweet Dreams - With a snug top and a roomy, hip-healthy bottom, this swaddle allows baby to rest in a natural position while helping to soothe the startle reflex that often interrupts newborn sleep. Gentle Organic Cotton - Crafted from GOTS-certified organic cotton, it\u2019s soft on brand-new skin and breathable enough for those snuggly, wriggly nights. Easy Zip-Up Design - The long central zip means you can pop baby in and zip them up in seconds. Handy for those night-time nappy changes too! Clever Poppers for Swaddling - With poppers at the shoulders, you can keep baby\u2019s arms snugly inside or gently transition to arms-out once they\u2019re ready. Beautifully Boxed for Gifting - Thoughtfully packaged, making it an ideal gift for newborns, baby showers, or new arrivals. 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